The brand stands as one of the pioneers of tea houses in Eastern India. Struggling with brand obscurity, our client faced a sales downturn. With a focus on repeat business, our mission was clear: Elevate top-of-mind recall and Cultivate brand stickiness. We were briefed to boost awareness, driving heightened engagement and online sales in a strategic move to overcome challenges and triumph in the market.
We achieved significant traffic growth on the website through a combination of organic and social media channels. This heightened online presence translated into massive sales growth directly from the website. We substantially reduced in advertising costs as a percentage of sales, optimising the overall marketing efficiency for the brand.
Organic Traffic Growth
Decline in ACoS in 6 months
A leading wallpaper brand, crafting wallcoverings that narrate stories, redefine interiors, and set trends with creativity and innovation. Challenged by regional market expansion and dealer channel oversight, our client aimed for a nationwide dealer network enhancement. Our primary brief was to generate 500 monthly B2B leads, our strategic approach aimed not only to overcome hurdles but to propel their presence across diverse markets, ensuring effective product distribution and sustainable growth.
a. Integration of Dealer/Distributor Landing Page on the website.
b. B2B lead generation campaign purely on Google and Meta.
c. Incorporating our proprietary field force management solution, GoSales, to streamline supply chain operations.
The brand achieved remarkable success with over 700+ B2B enquiries generated monthly, solidifying its position as a digitally transformed distribution brand in India. This outstanding outcome underscores our strategic approach, ensuring the brand’s prominence in the market and reinforcing its status as a leader in the home decor distribution sector.
Increase in Executive Productivity
Increase in Conversion Rate
A brand which propagates the ‘Momo Story’ through Momo’s at 300+ outlets across 17 Cities.
Goals
Setting up the Brand Story through Digital Identity & Social Media setup Brand Identity creating the first foundation of the ‘Momo Story’ First level SOPs for Franchising .
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Target Overachieved
Increase in Conversion Rate
A multi format, people first brand with 250+ cafes in 8 countries & 50+ cities
Goals
Enhancing the network for a Master Franchisor based out of Uttar Pradesh Digital Management for Store & Product promotion Increase 30 Franchise Outlets.
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Target Overachieved
Increase in Conversion Rate
The client facing lack of consistent inflow of quality enquiries across services with optimized cost and the central digital asset (website) was not aligned with the gamut of services client was providing.
Objective
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Target Overachieved
Increase in Conversion Rate
The brand is one of the leading producers of quality TMT bars in India. They manufacture the most trusted steel products like- TMT Bars, TMT Rings, Rust Guards & more. The brief was to increase an organic B2B and B2C organic traffic on the website by 20% in 6 months. Spread a positive WOM outside eastern part of India.
The brand experienced remarkable outcomes with a substantial surge in organic traffic, reflecting a robust online presence. This organic and word- of-mouth traction not only boosted visibility but also affirmed brand’s reputation as a trusted choice in the market, driving sustained growth and market influence.
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Increase in Organic Traffic
Increase in WOM
Even with its prestigious reputation, a digital sales drought. They sought our expertise to revolutionise online channels and ignite a surge in sales, transforming their digital presence into a powerhouse of revenue.
We optimised the online shopping experience, implemented robust SEO practices, and engaged customers through targeted content. This approach led to an exponential increase in online sales over three years, particularly for General Purpose Hand Tools, Agri Tools, and Garden Tools. Simultaneously, our focused digital marketing efforts resulted in a notable decrease in advertising cost of sales.
Online Sales in 3 Years.
Decrease in ACOS
The brand have been planning modern and sophisticated industrial and warehousing solutions through their state-of-the-art industrial parks situated at prime locations to support businesses like 3PL,e-commerce, Manufacturing, FMCG, FMCD and Retail. The main brief was corporate Rebranding and Creating Digital Assets like a Corporate Website, Social Media Pages, Corporate Brochure, Newsletters etc.
The entire project was completed successfully within 3 months and eventually the end-result was a substantial increase in website traffic and lead generation both for leasing and sales.
Increase in Website Traffic
Increase in Online Leads
Faced with digital obscurity, our client grappled with low brand visibility on Google SERPs. Tasked with boosting rankings for key keywords and growing LinkedIn followers, they turned to us for a transformative solution to conquer the digital landscape and elevate their online presence.
Our efforts led to remarkable organic traffic growth on the website, attracting a surge in new users. Additionally, there was substantial growth in referring domains, indicating increased visibility and trust. This success underscores our commitment to fostering a robust online ecosystem for the brand, driving engagement and expanding the brand’s digital footprint.
Increase in Organic Traffic
Growth In New Users