Dalmia Gold, a company today stands as one of the pioneers of tea houses in Eastern India. Struggling with brand obscurity, our client faced a sales downturn. With a focus on repeat business, our mission was clear: elevate top-of-mind recall and cultivate brand stickiness. We were briefed to boost awareness, driving heightened engagement and online sales in a strategic move to overcome challenges and triumph in the market.
We achieved significant traffic growth on the website through a combination of organic and social media channels. This heightened online presence translated into massive sales growth directly from the website. We substantially reduced in advertising costs as a percentage of sales, optimising the overall marketing efficiency for Dalmia Gold.
Organic Traffic Growth
Decline in ACoS in 6 months
Excel Home-Décor, a leading wallpaper brand, crafting wallcoverings that narrate stories, redefine interiors, and set trends with creativity and innovation. Challenged by regional market expansion and dealer channel oversight, our client aimed for a nationwide dealer network enhancement. Our primary brief was to generate 500 monthly B2B leads, our strategic approach aimed not only to overcome hurdles but to propel their presence across diverse markets, ensuring effective product distribution and sustainable growth.
a. Integration of Dealer/Distributor Landing Page on the website https://www.excelwallpapers.com/partner s
b. B2B lead generation campaign purely on Google and Meta.
c. Incorporating our proprietary field force management solution, GoSales, to streamline supply chain operations.
Excel Home Decor achieved remarkable success with over 700+ B2B enquiries generated monthly, solidifying its position as a digitally transformed distribution brand in India. This outstanding outcome underscores our strategic approach, ensuring Excel Home Decor’s prominence in the market and reinforcing its status as a leader in the home decor distribution sector.
Increase in Executive Productivity
Increase in Conversion Rate
Even with its prestigious reputation, Tata Agrico faced a digital sales drought. They sought our expertise to revolutionize online channels and ignite a surge in sales, transforming their digital presence into a powerhouse of revenue.
We optimised the online shopping experience, implemented robust SEO practices, and engaged customers through targeted content. This approach led to an exponential increase in online sales over three years, particularly for General Purpose Hand Tools, Agri Tools, and Garden Tools. Simultaneously, our focused digital marketing efforts resulted in a notable decrease in advertising cost of sales.
Online Sales in 3 Years.
Decrease in ACOS
